Watching The Rescuers earlier this week with some feminist friends got me to thinking about Disney movies (again) and the messages that they portray. With this in mind I noticed a few things while looking through the Disney Princesses that I’d like to take some time to highlight here:
If you line the princesses up chronologically, in the order their movies were released, some things become strangely apparent. Look at their waistlines – although Snow White starts off incredibly thin, as time goes by the princesses only get thinner and thinner. The 1960s are when the real thin ideal came into its full force in our culture – is it a coincidence that Disney princesses had started shrinking in the decade before? Its true that culture informs media, but it goes the other way too – little girls who grow up idolizing impossibly thin princesses become young women who perpetuate and buy into the idea that thin is the only acceptable form of beauty and one should strive to be thin, regardless of the price. Obviously Disney is not the only perpetrator of this ideal (but considering its constantly growing power, revenue, and influence it plays a large role) and all little girls do not grow up and internalize this message, but enough of them do to make a difference – as evidenced by the shifting ideals between 1950 and 1960.